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ESPN-Star does it again

August 19th, 2006

I have been critical of ESPN-Star in the past. I was gaining back my love for them because of excellent set of previews ahead of the English Premier League and the classy presenter John Dykes.

They disappoint me again. To a degree, it is understandable that you show cricket on ESPN, India being cricket mad. However, what is the logic of showing a delayed telecast of an ATP event over live premiership football (Sheffield Utd. vs Liverpool) on opening day of the season on Star Sports?

I just don’t get it.

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Poor Show ESPN-Star

June 21st, 2006

Heat’s first ever title. Another title for Shaq. One for Wade and Mourning. Don’t tell me I didn’t tell you Heat will win it and Mr. Nowitzki will run out of steam. World Cup fever has meant that I have missed most of the NBA finals and an exciting NHL playoffs final series as well.

Dhoomk2 informed me that ESPN-star haven’t been showing the finals live in India. I was shocked by it as this is in complete contrast to the Jordan days where then showed all games live from around the Conference semis. When he switched on his TV set late at night, they were showing some aerobics or something. Bewildering.

It is true that the NBA has gone downhill since then but the current playoffs have seen a rebirth for the league. ESPN-star missed the bus to attract new viewers to the game and have a select audience. Live telecasts of the NBA don’t clash with other sports most of the time and had a more serious approach been given to NBA, I am sure it would have reaped long term benefits.

I kept seeing repeated ads of TNA between breaks of the world cup highlights show apart from the cricket ads. Surely other sports have their audiences in India apart from cricket, football and erm, wrestling? A few days ago, I saw an ad for Wimbledon thus -

The only time you get to see girls groan on grass.

Uh WHAT? How is that a good way to draw an audience for a sport? If people are interested in porn or have a soft porn mentality, they won’t switch on to a sports channel for the same. Even if they switch on to sports for a moment as a result of this, you are targetting the wrong kind of audience which isn’t sustainable.

It also shows that you are not confident in the sports viewing audience of the country. True, the segment is smaller than usual. But if you think having a Harsha Bhogle presenting the world cup will draw in the house wifes and the cricket following audience to follow football in India, you are missing the picture. It is similar to Mandira Bedi being called up by Set-Max though not as clearly identifiable.

If you do not take the audience seriously, it will not take you seriously. It will switch to the other sports channels whenever it can - some thing I am sure you would not like.

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Ecuador’s Most Significant Victory

June 10th, 2006

I don’t usually like the style in which the Germans play their football. Add to that - (a) they were playing against a weak Costa Rica team and (b) the poor ESPN-Star preview for the World Cup, I was deflated soon after I switched on the TV set. Harsha Bhogle is a good cricket presentor but why bring him to football. The commentator for the opening game was also pretty drab - the player looks up in the blue sky as he scores.

There was gloom given the history of low scoring dull matches we have seen for inaugral matches for the world cup historically - only 9 goals in the previous 10 matches. The six goals in the opening match then, exceeded my expectations. Germany were playing more attacking football than they usually do, Wanchope provided excitement for Costa Rica. I did not like the game as much despite the many goals. However, given my early deflated spirit, I was more than happy with match 1. The big pointer from game 1 was this though - Germany let weak Costa Rica score twice. The German defense was shown up in this match and it is a big worry for them for the tougher matches in the second round.

The second match for the day proved brilliant. It is, in all likelihood, the most crucial encounter for the group with the winner, in all possibility, advancing as the second team along with Germany. The opening 20 minutes or so saw Poland dominate attack. However, Ecuador kept pushing and thwarting the Polish attacks physically if there was even an hint of the Polish coming near the Ecuador box. Then, Ecuador scored. The match changed significantly from then on with Ecuador playing one touch football and being the team which kept attacking. They could have scored 2 more goals during a short period had the strikes materialised. The first half, thus, can be split into two.

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